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Abstract
Retail chains spend millions of dollars a year planning their strategies for merchandising, promotions, product offering, customer service, and workforce management. But it can be a long way from a retailer’s corporate offices to the selling floor. Along the way, inconsistent execution of the plans of corporate marketing, IT, merchandising, and store operations can fail to bring the expected results. Poor coordination can wreak havoc on operations, overwhelming store managers and employees and preventing them from executing strategies that are designed to increase profitability and improve the customer experience. As a result of poor execution, customers do not find the products, promotions, and service they expect.
Retailers have successfully overcome these challenges by implementing Reflexis workforce management solutions such as Task Manager, Workforce Manager (labor budgeting, forecasting, and scheduling), KPI Activator, StoreWalk, and Time and Attendance. With these solutions, retailers can overcome the previously described challenges and help their workforce capitalize on opportunities to improve the customer experience.
This IBM® Redguide™ publication explains how retailers can increase sales and improve profitability by implementing the Reflexis Retail Execution Platform of solutions. This paper highlights the task management, labor scheduling, time and attendance, KPI, and Adaptive Execution solutions of the Reflexis platform. It also explains how, by implementing these solutions, retailers can control labor costs, ensure consistent store-level execution, and provide a superior quality of customer engagement.
Table of contents
Executive overview
Business challenges
Business value of Reflexis solutions
The Reflexis Retail Execution Platform
Case study: Supermarket chain
Summary